Service Safari Canvas

Download the free Service Safari Canvas — a printable worksheet that helps teams and non-designers observe real services, map touchpoints and spot friction.

Help non designers see how services are constructed. A service safari is the simplest way to help someone understand what service design actually is: send them out to experience a real service and record what happens. This printable canvas gives them the structure to do it well — prompts for touchpoints, emotional highs and lows, backstage clues, moments of friction and the questions those raise.

Humana Design — service design and design research consultancy, Dublin, Ireland.